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Regardless of fitness level, all first-time visitors experience some degree of apprehension the first time they walk into your club. As professionals in the field, we often forget how difficult that first step through the door can be for the first-time visitor. The prospect's state of discomfort can, and must, be quickly overcome through Team Selling techniques.
Coordinating this total experience, from parking lot to Front Desk, through the tour and sales process, is a complex, albeit rushed set of relationships that must be built very quickly. Your success or failure to do so directly impacts the prospect's decision to join.
Understanding how these different departments (and others) interact and how they can build upon one another's prior interactions with the prospect is crucial in securing that new membership.
This presentation includes an analysis of each department and its role in the new member sales process, an assessment of how employee scheduling and floor layout impact Team Selling efforts, a Q & A problem-solving component, and role playing. (Approximate Running Time: 1.5 hours)
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